Startup Growth Partner
High-growth paid media for startups. Managed by a Director, not a junior.
You need scalable growth that respects your cash flow and your growth goals. ADD media provides director-level consultation and delivery to establish a launch strategy for all of your paid media activity to ensure sustainable growth
What We Add
What We Achieve
Director-Level Account Set Up
Bespoke account rebuilds or launches on Google and Meta, removing the "default" settings that can drain budgets.
Efficiency
From the start, we use tried and tested approaches to reduce wasted spend while we build volume.
Aggressive Creative Testing
A structured testing roadmap focused on high-impact hooks and performance-led assets.
Performance
A consistent uplift in performance and lower CPAs through scaling data-validated creative winners.
Day One Sustainable Growth Strategy
Strategy tailored to your current runway, focusing on profitable acquisition over "growth at all costs."
Sustainability
Scalable ROI that allows you to reinvest profits into further media spend without over-leveraging.
1-2-1 Senior Consultancy
Direct access to a director-level expert for a wider digital marketing strategy
Clarity
A unified growth strategy where the website, creatives, and ads work in sync to maximize acquisition.
Pillar 1: Strategy Consultation & Media Planning
We move beyond "best practice" to develop a bespoke media plan that respects your cash flow. This covers channel selection, budget pacing, and full-funnel strategy designed to find your most profitable path to market.
The Roadmap
Our Early Phase Playbook
We focus on a clean, sustainable growth strategy, executed with tried and tested account structures and creative direction to allow for efficient activity from the start. For startups and early growth stage businesses, this removes the "trial and error" phase and focuses spend on proven performance levers.
Pillar 2: Expert-Level Account
Builds
The Delivery
No default settings. We build high-performance accounts on Google and Meta from the ground up. Set up in design to scale. This included clear guardrails, best-in-class account structures and technical set-up
Pillar 3: Hands-on Optimisation &
Wider Consultation
The On-going Support
Continuous, senior-level refinement. Beyond daily bid and budget management, we provide wider consultancy on creative performance and website UX to remove any performance bottlenecks along the way
Pillar 1: Direct Senior Ownership
You work 1-2-1 with a Director. Strategy and execution are handled by the same person, ensuring nothing is lost in translation and decisions are made in real-time based on commercial data.
No Junior Hand-offs
The ADD Media Advantage
We provide a senior-to-senior partnership that eliminates the layers of a traditional agency. By removing account managers and junior execution, we ensure that every strategic decision and technical adjustment is made by a director-level expert
Pillar 2: 1-2-1 Consultancy
Full-Funnel Input
We don't just manage keywords and bids. We provide active consultation on your ad creatives full digital marketing funnel to ensure traffic is hitting a destination optimised for acquisition.
Pillar 3: Performance Transparency
We avoid vanity metrics and platform attribution that does not reflect business impact. We provide direct reporting focused on your bottom line. Pacing spend against cash flow and ROI to ensure sustainable, profitable growth.
Commercial Truth
High-Performance Paid Media, Built Around Your Startup
You've built something worth scaling - now you need a growth partner who treats it that way. ADD Media provides director-level paid media strategy and delivery, designed to drive sustainable, scalable growth from day one without compromising your runway. Ready to grow smarter? Book a consultation and let's map out your next stage of growth.